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JYSK's biggest country completes Unified Commerce

Date:

Author: Mikkel Barkler, Communications Consultant

Category: Strategy , Technology

On 6 November, JYSK Germany completed its transition to Unified Commerce. This means that more than 920 stores received a new system in just five months – but how did the project go and what do our colleagues say?

The process of switching to Unified Commerce (UC) started on 11 June 2025 in stores in Bochum, Borna, and Sigmaringen. 

During its peak phases in September and October, up to 124 stores per week were converted and more than 1,000 employees were trained in the new platform. 

“Welcoming Germany on our Unified Commerce platform is a fantastic milestone for us. With more than 920 stores, Germany is our largest market, and completing this rollout marks the successful delivery of one of JYSK’s biggest IT projects to date,” says EVP Retail, Customer Service & B2B Mikael Nielsen.

Easier onboardingStore Manager Elise Schneider-Marfels

Store Manager Elise Schneider-Marfels from Dresden-Prohlis sees great advantages of the new UC platform. Especially when it comes to training new employees. 

“We were all very excited. Each of us knew something very special was going to happen. Thanks to the previous training sessions, we knew what to expect,” says Elise, who has been part of JYSK Germany for almost two and a half years. 

Since the store switched to UC, Elise has trained three new colleagues.

“Everything works together. It used to be time-consuming to train new employees because we had different systems in different locations. But they were all able to work the cash register on their first day because the entire system is so intuitive,” says Elise.  

Everything is digital and transparentStore Manager in Husum, Birger Schulz and team

For our colleagues, UC means simpler tools, faster processes, and more time to focus on what matters most - our customers.

“UC has made us much more digital, and everything is more modern and intuitive than before. We do not pick up the phone as often anymore. Instead, customers receive an email or text message when their products have arrived. Since we are directly connected to the webshop, we can order all online items directly to the store, and thanks to SAO, we have 30 percent higher inventory levels,” says Store Manager in Husum, Birger Schulz, who joined JYSK in 2019.

A happy Country Director

UC integrates individual sales channels, customer interactions, and backend systems into a single platform to provide a unified customer experience both online and in stores.

“This step brings us even closer to our goal of offering a unified, efficient, and customer-focused shopping experience in every JYSK store in Germany. Whether customers shop online or in-store, they’ll now enjoy the same stock information and service options which is all connected in real time,” says Country Director in JYSK Germany, Christian Schirmer.
 

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