As part of the new strategy, Business-to-Business (B2B) needs to be more included and on the long-term make up a bigger part of the business in JYSK. Increased visibility online and more focus on sales for the business community in the stores are part of the formula for success.
On September 4 and 5, all District Managers, Retail Managers and Country Managers in JYSK were invited to Bucharest, Romania, to learn about the new strategy and changes in the District Manager role.
As part of our new Seamless and Closer to the Customer strategy, all stores, offices and distribution centres will get new posters, containing the name and explanation of the strategy as well as our JYSK House.
From 1 September 2019, a new strategy with the name ”Seamless and Closer to the Customer” is rolled out in JYSK. The strategy has five key areas, which set the direction for our work during the next three years.