Strategy

New JYSK strategy poster

New posters - same JYSK

- As part of our new Seamless and Closer to the Customer strategy, all stores, offices and distribution centres will get new posters, containing the name and explanation of the strategy as well as our JYSK House.

New strategy hashtags_preview photo

Share your strategy experience with new hashtags

- Three new hashtags, #CUSTOMERFIRST, #GROWJYSK and #EXCEEDEXPECTATIONS, put focus on the main messages of JYSK’s new strategy.

JB

Understand the five Deep Dives

- “Seamless and Closer to the Customer” is centered around five Deep Dives, which are important areas for JYSK in the new strategy period.

Logo

New strategy: JYSK must be close to what is going on

- From 1 September 2019, a new strategy with the name ”Seamless and Closer to the Customer” is rolled out in JYSK. The strategy has five key areas, which set the direction for our work during the next three years.

Jan Bøgh

Update from our CEO: OneJYSK moving forward

- A lot has happened since 28 March, when it was announced that JYSK Nordic and Dänisches Bettenlager will become one business unit.

Jan Bøgh

Update from our CEO: Preparing for the next 40 years

- An update from our CEO & President, Jan Bøgh, about the future of JYSK.

JYSK Naas preview

VIDEO: JYSK opens first store in Ireland

- On the day of the company's 40th anniversary, JYSK has opened its first store in Ireland, the company's last larger market in Europe.

JYSK store

JYSK Nordic and Dänisches Bettenlager join forces

- The family owning Lars Larsen Group has after careful consideration decided to merge JYSK Nordic, which operates 1,287 stores in 20 countries, and Dänisches Bettenlager, which operates 1,283 stores in 7 countries, into one business unit.

JYSK

JYSK reaches new heights with record results

- The growth continues in JYSK Group, which invests heavily in additional stores, an expanded distribution network and new e-commerce solutions.