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JYSK reaches 2,500 stores

Date:

Author: Rune Jungberg Pedersen, Communications & CSR Director

Category: Expansion , Strategy

Lars Larsen in Belgium
Lars Larsen cuts the ribbon to the first store in Belgium in April 2017.

JYSK celebrates that 2017 became the year when JYSK opened store number 2,500, thereby reaching yet another milestone in the company’s history.

Expansion has been the main driver for the sleeping and living expert JYSK, since owner and founder Lars Larsen opened the first JYSK store in Denmark in 1979.

In August 2017, JYSK opened store number 2,500 spread over the 48 countries where JYSK operates today. And the journey is far from over.

“It has always been the goal to have JYSK stores all over the world, so there is still a lot of work to do. But a reaching 2,500 stores is of course something to celebrate, and the way to do that is of course by having a lot of great offers for our customers and a competition with great prizes,” says Lars Larsen.

Celebrations across the world

Store number 2,500 is thus celebrated with an international campaign focusing on the continued expansion of JYSK as well as product quality and JYSK values.

Let's Celebrate 2500 Stores“Having 2,500 JYSK stores is not only great for me. It also benefits the customers, because JYSK has a presence as the local expert in sleeping and living in a lot of cities. This makes it possible for JYSK to achieve our vision of being a great Scandinavian offer for everyone,” explains Lars Larsen.

Great employees

He underlines that the success of JYSK has only been possible as the result of the great efforts by JYSK’s employees throughout the years.

“Constant development and expansion requires skilled and dedicated employees. I would therefore like to thank all of the employees who have contributed to make JYSK the success that it is today,” says Lars Larsen.

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