Great work with rebranding Germany

12/11/2021 - With increased sales in September and October, JYSK in Germany is headed in the right direction after the rebranding.

JYSK memories: Hello Slovakia, store 2,000 and new handbook

09/11/2021 - A lot has happened in JYSK since the first store opened in Denmark in 1979. GOJYSK.com has been in the archives to see how the world of JYSK looked like in the past.

Retail Managers Meeting: two days of best practice sharing in Sofia

06/10/2021 - Retail Managers from 28 countries met in Sofia, Bulgaria, to talk about the new actions for this financial year, exchange ideas and discuss the most important topics within Retail activities. The focus of the meeting was one of our current CSF’s, Everyone Above Average.

Store tour after Rebranding in Germany

01/10/2021 - Week 1 of the rebranding from DÄNISCHES BETTENLAGER to JYSK: Country Manager Christian Schirmer went on a road tour across Germany.

When DÄNISCHES BETTENLAGER became JYSK in Germany

30/09/2021 - Probably the largest company transformation in German retail was completed on 27 September 2021. That was the day DÄNISCHES BETTENLAGER changed name to JYSK.

Congratulations from JYSK colleagues

27/09/2021 - 27 September is the official day for the rebranding of DÄNISCHES BETTENLAGER in Germany to JYSK.

JYSK sets new turnover record despite corona challenges

14/09/2021 - With a turnover of 32.6 billion DKK, JYSK has once again set a new record in the financial year 2020/21 despite closed stores and restrictions.

Update from our CEO: New turnover record and new role

14/09/2021 - "I am happy to say that despite the challenges we faced in the latest financial year, JYSK managed one again to set a new turnover record."

The story of JYSK’s name – a 42-year journey

10/09/2021 - This month DÄNISCHES BETTENLAGER is rebranded as JYSK in Germany, which means that all JYSK stores will share the same name. But did you know that JYSK was not initially called JYSK?