Skip to main content
Angajații o întâmpină pe regină

The Queen visits JYSK in Germany

Datum: 06/09/2019

Author: Martin Fyn Aamand, Communications & PR Manager

Kategorija: History , People

As part of Her Majesty's official visit to South Schleswig, the Queen paid a visit to JYSK's regional head office in Handewitt on Friday, 6 September.

During a brief moment without strong winds and pouring rain, Queen Margrethe II of Denmark arrived exactly as planned on Friday, 6 September at 12:10pm, where she was welcomed by, among others, Jan Bøgh, CEO & President of JYSK, and Christian Schirmer, Country Manager of Dänisches Bettenlager in Germany. The daughter of the Country Manager had the honour of handing the Queen a bouquet.

Queen arrives at JYSK in Handewitt
Jan Bøgh (left), escorts The Queen inside. Behind with the red tie is Åge Nielsen, and to the right is Hans-Henrik Kjølby and Christian Schirmer.

On the staircases inside the reception, many employees were ready to welcome The Majesty. With flags in their hands – Danish, German and blue-and-white JYSK flags – the employees gave the Queen a warm welcome during a visit that many had looked forward to with great expectations.

A special day in the reception

One of them was Yvonne Tschirner, who usually works as a receptionist. She is therefore accustomed to receving lots of guests at the regional head office.

Yvonne Tschirner
Yvonne Tschirner, Receptionist in JYSK's regional head office in Handewitt, was back to work shortly after The Queen's visit.

“Today was a very special day with a very special guest. I have been looking forward to this since I found out two weeks ago that the Queen was coming. I am used to many guests coming and going, but today there were quite a lot today, so it was a special experience,” says Yvonne, who has one year in JYSK.

In the reception, where many both Danish and German media had gathered, the Queen was introduced to two bed environments: a typical German one with floral print and delicate, pink colours as well as a typical Scandinavian one in darker shades and with a more minimalist expression.

Her Majesty received an eiderdown duvet and a pillow from JYSK. Three Danish handball players from SG Flensburg-Handewitt, which JYSK sponsors - Lasse Svan Hansen, Simon Hald and Anders Zachariassen - also handed over autographed player jerseys with the names of all the Queen's grandchildren.

Afterwards, The Majesty was escorted into a specially decorated VIP room, where Jan Bøgh and Åge Nielsen – who in 1984 helped open Dänisches Bettenlager in Germany and who have since been part of the management – briefly presented JYSK's development from one to more than 2,800 stores in 40 years. Here, The Queen also had an opportunity to feel and experience the difference in pillow sizes and designs in different European countries.

Queen sits in the reception
In the reception, The Queen was introduced to two bed environments: a typical German one (left) with floral print and delicate, pink colours as well as a typical Scandinavian one in darker shades and with a more minimalist expression.

A great honour to have a royal visit

These people represented JYSK during the visit:

  • Jan Bøgh, CEO & President, JYSK
  • Åge Nielsen, Purchasing Advisor, JYSK
  • Hans Henrik Kjølby, CEO, JYSK Holding
  • Christian Schirmer, Country Manager, Tyskland

The last time Jan Bøgh met Her Majesty was at the opening in 2008 of JYSK's distribution centre in Uldum, Denmark, and before today's visit he very much looked forward to greeting her again.

“It is a great honour to receive a visit from The Queen, and it is something we can be proud of. After all, she doesn't visit that many companies during such an official trip. I am sure that the positive light that both JYSK and Lars Larsen are perceived in by the Queen makes her want to visit us. Of course that makes us really happy,” says Jan Bøgh.

After the royal visit, which lasted about half an hour, Yvonne Tschirner was very impressed with The Queen:

“There was a very special atmosphere when she entered the reception. A tense atmosphere, but in a really positive way. I wish we had had the opportunity to say 'tschüss' to her before she left, but it is in any case an experience I will remember forever.”

Latest news

JYSK Netherlands celebrated 100 stores with a silent opening

JYSK Holandija proslavio je tiho otvaranje 100. prodavnice

03/08/2020 - JYSK Holandija ostvario je neverovatno postignuće u petak, 10. aprila 2020. Međutim, zbog pandemije korona virusa, otvaranje 100. JYSKove prodavnice u Den Burgu na ostrvu Teksel proslavljeno je tiho.

New JYSK store in just three weeks: “It has been a crazy time”

Nova JYSK prodavnica za svega tri nedelje: „Ovo je bio potpuno lud period“

28/07/2020 - Nakon što joj je prodavnica uništena u požaru, Sine, Store Manager (menadžer prodavnice) i njene kolege iz Ringsteda u Danskoj, izgradili su novu i privremenu JYSK prodavnicu u staroj radionici. Za ovaj poduhvat su im bile potrebne samo tri nedelje, kao i velika doza timskog duha.

One Day in JYSK (July 2020)

Jedan dan u JYSKu: Četvoro kolega govore o svom radnom danu (jul 2020.)

20/07/2020 - Za više od 24.000 kolega iz više različitih zemalja, ne postoje dva istovetna radna dana u JYSKu. Zamolili smo četvoro kolega iz JYSKa da podele fotografije svog radnog danu na GOJYSK.com.

About JYSK

Careers

JYSK Head Office