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Rene Hartung

”It is my job to put B2B on the map”

- As part of the new strategy, Business-to-Business (B2B) needs to be more included and on the long-term make up a bigger part of the business in JYSK. Increased visibility online and more focus on sales for the business community in the stores are part of the formula for success.

Winter Feelings at the Danish Embassy in Romania

Winter Feelings at the Embassy of Denmark in Romania

- In the middle of November, JYSK Romania invited ofer 100 journalists, bloggers and company partners to discover the winter sensations at the launch of our new Christmas collection during the “Winter Feelings” event.

Roni

First JYSK store in Ireland exceeds expectations

- It only took the first JYSK store in Ireland five months to reach the ambitious goals for its first full year.

MADE IN GREEN by OEKO-TEX preview photo

JYSK introduces new label to protect the environment

- As part of the ongoing effort to protect the environment and customers, JYSK introduces MADE IN GREEN by OEKO-TEX on textile products.

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JYSK Poland encourages customers to use their own shopping bags

- In November JYSK Poland launched a new marketing campaign called “Bring Your Own Bag”. The concept was simple. Every customer that brings his/her own shopping bag, gets a 15% discount for everything that is in it.

We already know this concept for My Big Blue Bag campaign. This time the decision was made to bring it to a new level - instead of filling our Big Blue Bag with goodies, bring your own bag. Why? Because it is more environmentally friendly.

JYSK products in our own homes

JYSK products in our own homes

- See how your colleagues decorate their own home with JYSK products.

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Wider online assortment increases sales in stores

- By combining the selection in our physical stores with an even wider assortment online, JYSK is fulfilling customer needs and securing increased sales.

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Danish art of #hygge

- JYSK Poland in the movie made with Ula Chincz, a blogger, also known as Ula Pedantula, shows what #hygge lifestyle is about - in the heart of Denmark, its capital city – Copenhagen. Ula Pedantula along with Allan Thullesen, Danish blogger, explores all the aspects of hygge, focusing on its practical dimension : how to create a sense of everyday cosiness and warmth, how important for #hygge lifestyle are the objects we surround us with?

Keep your eyes open for local B2B opportunities

Keep your eyes open for local B2B opportunities

- A good B2B customer can be worth a thousand regular customers. That is why it pays off to be aware of any opportunity.