From the first employee in Greece to Country Director: George Tsironis is ready for new challenges
- With more than ten years of experience within JYSK, George Tsironis will become new Country Director of JYSK Greece. In his new role, he will focus on stability and continuity of the strong results in Greece, building strong teams and providing clear direction.
Experienced Tamás Szűcs is new Country Director in Hungary and Austria
- The new Country Director has more than 20 years of experience in retail and has been part of JYSK for most of his professional career.
The living room is moving outside in this year’s garden assortment
- Decorating outdoor spaces as if they were an extension of the living room is becoming increasingly popular. This trend is reflected in JYSK’s garden assortment, where lounge sets, sofas, and large dining tables are highlighted in the outdoor environment.
Did you notice our new vision and customer promises?
- Our new strategy posters, which are now visible in all stores, distribution centres and offices, feature important updates to JYSK’s vision and customer promises.
Here are four product certifications that are good to know
- Quality, safety, and responsible sourcing are key to JYSK’s sustainability strategy to provide a great offer for generations.
Improved product quality secures record-low customer claim rates
- A stronger focus on quality, more inspections, and improved assembly instructions have ensured record-low customer claim rates across all product categories at JYSK.
JYSK introduces two new design directions for 2026
- The new year brings fresh perspectives as JYSK unveils two new trend briefs for its spring/summer 2026 assortment.
- Every year, JYSK awards some of our many suppliers to recognise their significant contributions to our mutual success.
- I would like to start this update with a big thank you to all of you for your hard work and dedication to JYSK and the great results that you have delivered both in the last financial year and the beginning of this year, including a great November!
© GOJYSK.com 2026
