Lars Larsen’s trusted front runner celebrates 40th anniversary
- On 14 August 2020, Purchasing Advisor Åge Nielsen celebrates his 40th anniversary in JYSK.
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New supplier guideline raises the bar
- On 20 June 2020, all suppliers to JYSK and Dänisches Bettenlager were introduced to a new common supplier guideline.
Keep your eyes open for local B2B opportunities
- A good B2B customer can be worth a thousand regular customers. That is why it pays off to be aware of any opportunity.
JYSK welcomed customers in Moscow
- Even though JYSK had not done any marketing, many customers stopped by, when JYSK opened the first store in Moscow on 3 June.
Morten was at the forefront of historic reopening of store #1
- The sun was shining on a frosty Friday morning, 28 February, when JYSK's very first store from 1979 reopened in the chain’s latest concept.
JYSK Poland encourages customers to use their own shopping bags
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In November JYSK Poland launched a new marketing campaign called “Bring Your Own Bag”. The concept was simple. Every customer that brings his/her own shopping bag, gets a 15% discount for everything that is in it.
We already know this concept for My Big Blue Bag campaign. This time the decision was made to bring it to a new level - instead of filling our Big Blue Bag with goodies, bring your own bag. Why? Because it is more environmentally friendly.
JYSK introduces new label to protect the environment
- As part of the ongoing effort to protect the environment and customers, JYSK introduces MADE IN GREEN by OEKO-TEX on textile products.
First JYSK store in Ireland exceeds expectations
- It only took the first JYSK store in Ireland five months to reach the ambitious goals for its first full year.
”It is my job to put B2B on the map”
- As part of the new strategy, Business-to-Business (B2B) needs to be more included and on the long-term make up a bigger part of the business in JYSK. Increased visibility online and more focus on sales for the business community in the stores are part of the formula for success.