Colleagues star in JYSK’s 38th birthday commercial

Date: 03/04/2017

Author: Martin Fyn Aamand, Head of Communications & PR

Many employees turned out to be part of the new global TV commercial.

In April, it will be 38 years since owner and founder of JYSK, Lars Larsen, opened the world’s very first JYSK store in Aarhus, Denmark.

To celebrate this, JYSK is launching a global birthday campaign with great offers for customers. And the TV commercial even features actual employees who volunteered to spend a day as movie stars.

Watch a behind-the-scenes video from the film studio here:

And watch the TV commercial here:

Lars Larsen himself is also featured in the Danish TV commercial:

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