Recycling mattresses is a sales success in Ukraine

16/02/2021 - Making it easy for customers to discard their old mattresses for recycling, and getting a discount on their new purchase, has proven a sales success in Ukraine.

Sleep Academy makes good sellers even better

08/02/2021 - Since Sleep Academy was launched in 2018, several countries have joined, and before the end of the year, employees from all countries in the Nordic Region will have participated in the training.

JYSK Poland encourages customers to use their own shopping bags

27/11/2019 - In November JYSK Poland launched a new marketing campaign called “Bring Your Own Bag”. The concept was simple. Every customer that brings his/her own shopping bag, gets a 15% discount for everything that is in it.

We already know this concept for My Big Blue Bag campaign. This time the decision was made to bring it to a new level - instead of filling our Big Blue Bag with goodies, bring your own bag. Why? Because it is more environmentally friendly.

First JYSK store in Ireland exceeds expectations

22/11/2019 - It only took the first JYSK store in Ireland five months to reach the ambitious goals for its first full year.

”It is my job to put B2B on the map”

04/11/2019 - As part of the new strategy, Business-to-Business (B2B) needs to be more included and on the long-term make up a bigger part of the business in JYSK. Increased visibility online and more focus on sales for the business community in the stores are part of the formula for success.

JYSK reaches milestone for online turnover

03/07/2019 - In the beginning of July, history was written as we reached 1 billion DKK in online turnover within one financial year.