JYSK welcomed customers in Moscow
- Even though JYSK had not done any marketing, many customers stopped by, when JYSK opened the first store in Moscow on 3 June.
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"We’re just as busy every day as on Black Friday"
- While the corona crisis has closed JYSK stores in many countries, employees at the distribution centres have been extra busy. GOJYSK.com has received a status from DCU and DCN.
Morten was at the forefront of historic reopening of store #1
- The sun was shining on a frosty Friday morning, 28 February, when JYSK's very first store from 1979 reopened in the chain’s latest concept.
Wider online assortment increases sales in stores
- By combining the selection in our physical stores with an even wider assortment online, JYSK is fulfilling customer needs and securing increased sales.
JYSK Poland encourages customers to use their own shopping bags
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In November JYSK Poland launched a new marketing campaign called “Bring Your Own Bag”. The concept was simple. Every customer that brings his/her own shopping bag, gets a 15% discount for everything that is in it.
We already know this concept for My Big Blue Bag campaign. This time the decision was made to bring it to a new level - instead of filling our Big Blue Bag with goodies, bring your own bag. Why? Because it is more environmentally friendly.
First JYSK store in Ireland exceeds expectations
- It only took the first JYSK store in Ireland five months to reach the ambitious goals for its first full year.
”It is my job to put B2B on the map”
- As part of the new strategy, Business-to-Business (B2B) needs to be more included and on the long-term make up a bigger part of the business in JYSK. Increased visibility online and more focus on sales for the business community in the stores are part of the formula for success.
JYSK will always be family owned
- On 21 June, Jacob Brunsborg took over the position as Chairman of Lars Larsen Group. He looks forward to continue to run JYSK and the rest of Lars Larsen Group as strong family owned companies
VIDEO: 28 years of development in Sweden
- JYSK Sweden was the seventh country on the JYSK map. Come with on a walk down memory lane.