The winner of FSC Design Award 2019 has been found
- JYSK was a partner at FSC Design Award, which was held on 20-21 November in Copenhagen. Rikke Blæsild, Range & Design Manager in JYSK, participated and was impressed with the many designs.
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JYSK Poland encourages customers to use their own shopping bags
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In November JYSK Poland launched a new marketing campaign called “Bring Your Own Bag”. The concept was simple. Every customer that brings his/her own shopping bag, gets a 15% discount for everything that is in it.
We already know this concept for My Big Blue Bag campaign. This time the decision was made to bring it to a new level - instead of filling our Big Blue Bag with goodies, bring your own bag. Why? Because it is more environmentally friendly.
First JYSK store in Ireland exceeds expectations
- It only took the first JYSK store in Ireland five months to reach the ambitious goals for its first full year.
JYSK judge at FSC Design Award 2019
- JYSK’s Range & Design Manager, Rikke Blæsild, is among the judges at this year’s FSC Design Award that takes place on 20-21 November in Copenhagen.
#JYSKvlog won a prestigious employer branding award
- JYSK Poland won a first prize for #JYSKvlog in a prestigious employer branding contest.
”It is my job to put B2B on the map”
- As part of the new strategy, Business-to-Business (B2B) needs to be more included and on the long-term make up a bigger part of the business in JYSK. Increased visibility online and more focus on sales for the business community in the stores are part of the formula for success.
Unusual store opening in Ireland became big success
- The opening of the fourth store in Ireland was not a standard opening. A missing sprinkler system nearly canceled the opening of the store in Portlaoise, but thanks to a great team effort, it became a successful pop-up market instead.
Trendy small furniture to be eye-catchers for JYSK
- 11 new small furniture, which are for sale from 16 July, will be a trendy addition to JYSK's range. "Our new small furniture stands out from the crowd in their own way," says purchaser Susanne Bank.
The kitchen gets more focus in JYSK
- New decorative kitchen accessories will get more space in JYSK's stores. "We have great success with our decorative items, and now we will also focus on products for the kitchen and table setting," says purchaser Tina Nymann.