Skip to main content

JENNET and TRYGVE help with charity in Serbia

Date: 28/06/2019

Author: Martin Fyn Aamand, Communications & PR Manager

Category: CSR , Product Assortment

A simple setup with JENNET clothes racks and TRYGVE hangers on the streets of Belgrade made it easy for people to donate clothes to each other.

Serbia eventInstead of throwing them away, the citizens of Belgrade recently had the opportunity to give away their extra clothes to other people in need.

By putting up JENNET clothes racks and TRYGVE hangers at two locations in the Serbian capital, JYSK offered people a chance to do a good deed for the community.

“We wanted to make it easy for people to help each other. So we came up with this idea that included our own products, but used them in a different and eye-catching way,” says Zvjezdana Novak, Sales & Marketing Manager for JYSK in West Balkan.

The simple event resulted in a lot of media attention, which helped attract more people to the event. JYSK is now considering expanding the event to other cities in Serbia.

Latest news

Clothes rack project preview photo

VIDEO: JYSK Serbia awarded for charity project

09/12/2019 - A charity project in Serbia made it possible for people in the city of Belgrade to donate clothes to each other. The project won second place for “Best CSR Project of the year” in Serbia.

FSC Design Award 2019 winner

The winner of FSC Design Award 2019 has been found

03/12/2019 - JYSK was a partner at FSC Design Award, which was held on 20-21 November in Copenhagen. Rikke Blæsild, Range & Design Manager in JYSK, participated and was impressed with the many designs.

New JYSK stores december

New JYSK stores December 2019

01/12/2019 - Every month many new JYSK stores open the doors to customers around the world. Here you can get an overview of where and when JYSK stores will open this month.

Add comment

Remember to keep a nice tone :)

About JYSK


JYSK Head Office