Skip to main content
Mattress studio

All new JYSK stores will be 3.0 concept

Date: 17/05/2018

Author: Martin Møller Aamand, Communications & PR Manager

Category: Attractive Stores

More inspiration, better lighting and wooden floors will be among the improvements in new JYSK stores.

At the end of March, the JYSK store in Silkeborg, Denmark, received a distinguished visit.

Founder and owner of JYSK, Lars Larsen, made his way to the store in order to cut the ribbon for the re-opening of his hometown store, which had been re-designed according to the 3.0 concept.

The concept, which will now be the blueprint for all new JYSK stores, is a thorough innovation of JYSK's stores, which will offer customers more inspiration for interior design and hopefully make them buy a little extra.

"After successful experiences from the stores that already have the new concept, it has been decided that all future stores will be designed according to the 3.0 concept. In the long term, the plan is also that all existing stores will be re-designed with the new concept," says Carsten Nørgreen Weinkouff, Retail Development Director.

In addition to better exposure of the products, Retail Development, which has developed the new concept, has put emphasis on better lighting, nicer fixtures and easier overview of the stores.

Latest news



19/10/2018 - Every now and then, we roundup recent events and activities from some of the JYSK Nordic countries. Check them out here.

Brasov Romania store opening

Best store openings in 2017/18

17/10/2018 - We asked Store Managers behind the three best openings to tell us what made them a success.

First XL Store in Norway

First XL store opens in Norway: "It just looks so great"

12/10/2018 - Coffee, cake, and cheap offers were on the menu in September when JYSK opened the first XL store in Norway.

MH Well, It does look really nice. Let's bring it to Bohemia! ;) Cheers
You must have Javascript enabled to use this form.

About JYSK


JYSK Head Office