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JYSK Finland 21 year birthday Rauharentola

Finland celebrates its 21st birthday

- Finland’s 21st birthday campaign and new indoor season was marked with a blogger collaboration.

JYSK Nordic Mood

New inspiration concept

- On 1 November 2016 the inspiration concept Nordic Mood was launched in just short of 750 JYSK stores across seven countries.

Favourites

JYSK Favourites lets customers have their say

- JYSK sets the spotlight on customer reviews of our products in a major new campaign to be rolled out across 18 countries.

Visual Merchandise catalogue

How we inspire the customers to buy more

- An improved handbook shows best practice on how the store should be decorated to inspire customers to buy more products.

Jan Bøgh JYSK President CEO

Third year for our strategy: Good ideas should be put into practice

- On 1 September 2016, JYSK broached the third and final year of its CUSTOMER FIRST strategy. This year, the focus area is on execution.