Investments continue in Ukraine after two years of war
Date: 26/02/2024
Author: Martin Fyn Aamand, Head of Communications & PR
Despite the challenges of wartime, JYSK has continued to invest in delivering great offers for customers and opening new stores in Ukraine.
As the war in Ukraine has reached its two-year mark, JYSK’s commitment to the war-torn country remains strong, and the company has supported the country in various ways.
Among other things, with product donations for local charities as well as a larger donation of blankets, sheets, towels and bed linen for UN’s Refugee Agency, UNHCR.
We have a strong commitment to our JYSK colleagues and our business in Ukraine
- Mikael Nielsen, Executive Vice President Retail
Focus has also been on helping employees and their families, both those who had to flee their home country and those who stayed or had to move to other parts of Ukraine. For the men and women drafted for war, JYSK has continued to pay salaries.
“We have a strong commitment to our JYSK colleagues and our business in Ukraine, and we believe in a better and peaceful future. Until then, we continue to support JYSK Ukraine in any way we can. We are proud of our Ukrainian colleagues and they have our deepest respect,” says Mikael Nielsen, Executive Vice President Retail.
Charity actions in Ukraine
-
Since 24 February 2022, JYSK Ukraine has supported many different charity initiatives in the country.
-
On this link (in Ukrainian), you can get an overview of the charity highlights during 2023.
90 stores open for customers
Before the war broke out on 24 February 2022, JYSK had 85 open stores in Ukraine, plus three new stores under construction and one store under rearrangement.
Two years later, JYSK Ukraine has 90 physical stores and its webshop open for customers – and for the more than 800 employees in the country.
Ievgenii Ivanytsia, Country Director for JYSK Ukraine, is proud of his colleagues’ continued efforts to keep the business running.
“We are not only continuing our presence on the market, but also increasing investments in our store network and our organisation. Despite all the risks during wartime. We rebuild stores that have been destroyed by attacks, we rearrange existing stores, and we hire new employees and develop current colleagues. In short, we don’t give up,” says Ievgenii.
The goal is to open more stores to reach a total of 100 by the end of the year.
See a map of JYSK stores in Ukraine below:
